Project GO, the brand new reality series by GoDaddy, the company empowering everyday entrepreneurs worldwide, in collaboration with AXN, one of the leading general entertainment channels owned by KC Global Media Asia, revealed its first-ever winner in last night’s finale episode.
Staffz, represented by 25-year-old Pearl Janine de Guzman, beat out three other teams in a final pitch to an international panel of judges, coming out on top as the winner of Project GO and the recipient of its Php 1 million cash prize.
With the guidance of Project GO Mentors who put the show’s Top 4 Contestants through rigorous bootcamps, De Guzman made a final pitch to the show’s panel of judges, which was comprised of seasoned business veterans: Lyrna Esmeralda-Hewitt, President & Co-Founder of Bona Fortuna Farms, Inc; Carlo Buenaflor, CEO of Biggs, In; James Carroll, President of GoDaddy International; and Jodi Valenta, Vice President of Global Marketing at GoDaddy
“We looked forward to hearing innovative ideas and solutions that fit actual market needs and clarity in the approach to fulfill those needs,” says Carroll. “The contestants more than delivered. We were very impressed with the creativity, skill and passion that we witnessed in their presentations.”
The judges followed a scoring system that graded each of the Top 4 Contestants’ final pitch on a variety of stringent criteria, including originality, potential for growth and profit, and feasibility of plans. At the end of this rigorous process, Staffz emerged as the winner.
Staffz is an outsourcing solutions portal, and one that also includes advocacy. The roster of skilled workers that carry out SEO, copywriting and graphic design services for their clients are all underprivileged youths trained in these specialized skills by the core team of Staffz. This business model allows them to offer cost-effective services to small and medium enterprises around the world, while also opening more inclusive job opportunities to those who may not otherwise have them.
While De Guzman and her collaborators are careful to remain grounded in the reality that it is not a simple task to end poverty or change the world, they run Staffz with the optimism that they can make a genuine impact in the lives of others.
“I truly feel humbled and honored that Staffz was chosen as the winner of Project GO,” De Guzman shares. “My teammates and I are immensely grateful to our friends, our families, the Mentors, GoDaddy and AXN Asia for this opportunity. As we journey from this new beginning, we will continue to scale more businesses and bridge bigger dreams, one task at a time.”
Derek Wong, Vice President and Head of Production at KC Global Media Asia, has this to say: “AXN is proud to crown Staffz as the first-ever winner of Project GO. With their truly innovative and empathic business model, Staffz is set to turn even more dreams into reality, which resonates with what Project GO has aimed to do from the beginning.”
The full season of Project GO is available to stream for free on AXN Asia and GoDaddy Asia’s YouTube channels. For more information and exclusive content on Project GO, audiences can visit the official website at www.axn-asia.com/ProjectGO or follow AXN Asia on Facebook and Instagram.
GoDaddy is empowering everyday entrepreneurs around the world by providing all of the help and tools to succeed online. With 20 million customers worldwide, GoDaddy is the place people come to name their idea, build a professional website, attract customers and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company, visit www.GoDaddy.com.
AXN features exclusive top-rated drama series, blockbuster features, reality programs and ground-breaking original productions. The channel appeals to a discerning audience seeking content that is smart, intriguing and unexpected, and all delivered close to U.S telecasts. From SEAL Team and MacGyver, to The Blacklist and The Amazing Race Asia, AXN is defined not by a genre, but by an attitude that truly redefines action. In Asia, AXN is enjoyed in 38 million households across 17 territories and is available in both SD and HD. To learn more about AXN, visit www.axn-asia.com or follow AXN Asia on Facebook, Twitter, Instagram and YouTube at @AXNAsia.
About KC Global Media Asia
KC Global Media Entertainment LLC is a global multi-media company based in the United States. The brainchild of former Sony Executives Andy Kaplan and George Chien, KC Global Media Asia (KCGM Asia) is primed to be Asia’s leading entertainment hub through the production, distribution and programming of quality, ground-breaking content. Backed by more than two decades of industry experience, KCGM Asia boasts an impressive portfolio of premium pay-TV channels in South-East Asia and Korea, including English-language general entertainment network AXN, anime channel Animax, South Korea’s ONE and Japanese entertainment channel GEM. By combining award-winning and well-loved entertainment formats with extensive knowledge and insight of the Asia Pacific market, KCGM Asia is paving the way for a new standard of entertainment in Asia and beyond. To learn more about KC Global Media Asia, visit www.kcglobalmedia.com.